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How the car buying process has changed in 2023 Advertiser Disclosure Advertiser Disclosure We are an independent, advertising-supported comparison service. Our mission is to help you make better financial choices by providing you with interactive tools and financial calculators, publishing original and objective content. We also allow users to conduct research and compare data for free and help you make informed financial decisions. Bankrate has partnerships with issuers such as, but not restricted to, American Express, Bank of America, Capital One, Chase, Citi and Discover. How We Earn Money The products that are featured on this site are from companies that compensate us. This compensation can affect the way and where products are displayed on this website, for example the order in which they may be listed within the categories of listing, except where prohibited by law. This applies to our mortgage or home equity products, as well as other home lending products. This compensation, however, does not influence the information we publish, or the reviews appear on this website. We do not cover the vast array of companies or financial offers that may be accessible to you.

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5 minutes read. Published on January 26, 2023.

Authored by Rebecca Betterton Written by Auto Loans Reporter

Rebecca Betterton is the auto loans reporter for Bankrate. She is a specialist in helping readers with the details of using loans to buy an automobile.

Edited by Helen Wilbers Edited by

Helen Wilbers has been editing for Bankrate from late 2022. He believes in the clarity of his reporting, which helps readers confidently find deals and make the most appropriate choices regarding their finances. He is a specialist in small and auto loans.

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Buying a car can be the second largest purchase that people make during their lifetime. The process of securing this expensive item was historically a unpleasant experience that was accompanied by and on the lot of the dealership. In the wake of the new norm the pandemic brought, a lot of dealerships are now embracing this and providing a smoother buying experience. The buying of cars in 2023 is fraught with and supply chain problems that keep prices up. As consumers, it’s essential to make use of the shift in the purchasing process of cars in your favor. Think about the following ways the buying process for cars could look different over the coming year to both the driver and the seller. What can you expect when buying the car of the year we get closer to 2023, it is difficult to stay clear of news of the possibility of a recession. The economic outlook is based on a 64 percent likelihood of entering a recession this year, as reported by. While the prediction of a recession is not directly linked to the buyer’s experience at the lot, expensive prices outside the dealership could mean an additional annoyance when buying the next car. December was the month that saw yet another record-breaking transaction price for new vehicles at $49,507 according to . But the future is not all doom and gloom, as dealers have gotten a glimpse of the threatening macro-environmental trends. Bankrate spoke to Dave Thomas, director of content marketing and an automotive sector analyst with CDK Global, for insight on the upcoming trends for this year. The price of a vehicle is still a major factor if you’re shopping for a vehicle this year, you- like the majority of buyers, according to the — may use price as your main consideration. The time commitment to purchase a car is a consideration for the other half of surveyed consumers, price is most important. This year could be more than a rollercoaster for motorists, says Thomas. «For buyers, the main focus is going to be on those interest rates and how to find the one that is within your budget» he explains. The fact that this «could make the process a bit harder than it has been with the fewer options.» When you shop, consider multiple financing options to ensure you are getting the most affordable deal, even with higher prices and interest rates. Tips from Bankrate

If you are considering a purchase, think about the total of what you’ll need to cover — in addition to the regular monthly expense.

The inventory is low. When people head to a dealer they are aware of what kind of car they want to purchase. However, many buyers have discovered no inventory of the dream cars they’ve always wanted. In the CDK’s six-month period , «the number of shoppers finding the vehicle they are looking for in stock has not broken 50 percent,» says Thomas. Even more inventory is decreasing when compared to the previous year. While conditions are improving, inventory remains low according to J.D. Power. Low inventory has also caused an increase in drivers skipping the dealership altogether. «Some brands are seeing inventory returning, but almost all are different in the number of cars are on the lot,» Thomas says. This «led to an increase in consumers buying cars from the factory , with the process being handled at dealers.» Options to buy online will expand The typical car buying experience hasn’t had an overhaul in many years, and consumers are used to the drawn-out procedure of purchasing a brand new or used vehicle from a dealership. The shift to purchasing cars online isn’t an entirely new concept. A lot of local dealers have online marketplaces to customers who want to browse their inventory prior to arriving on the showroom. However, the car buying experience has become more detailed in recent years. The time away that many motorists have taken from the car purchasing process due to the cost is also a reason why many people require additional guidance when shopping. So while online shopping is increasing, Thomas explains that «76 percent of people we surveyed indicated that they were willing to spend time trying to fully understand their options,» this is an increase from the 67 percent of 2021 in accordance with the report for 2023 . If you’ve been one of the motorists who were forced to stay off the road for the last year because of high prices, you can take comfort in the flexibility of this market. Dealerships will continue to operate. While the traditional dealer isn’t expected to go out of business anytime soon, but it has seen shifts in its operations following the pandemic. Many motorists are benefiting from online shopping, especially when local dealers have empty lots. Yet, 91 percent of shoppers used the traditional method when buying a car in the last year, according to the survey by CDK. In addition, 9 percent of those that did complete their car buying process fully online didn’t rate their experience very highly. This is why it’s a good idea not to miss the real-world experience you can get. However, many dealerships offer the best of both approach with the option to begin online and then finish at the location. Thomas explained the change. Many legacy automakers are «streamlining the process of buying online and are trying to facilitate the transition from doing part of the transaction online an effortless experience in the showroom.» Drivers are benefiting from the capability to crunch the numbers at the convenience of home , but still enjoy the driving experience before signing the documents. Four ways to make use of online car shopping to your advantage Online buying a car is new, and it will require some learning. While some advice falls in line with conventional car buying, think about these suggestions when you’re not on the showroom floor. 1. Research In person or not conducting research to discover the most relevant information is the first stage in the process of buying a car. Consider what factors matter to you most such as the dimensions of the car, fuel economy or even the style and color. Although you may not be able to explore your new ride in person, YouTube car tours are a great resource to see the specifics a vehicle has to offer. 2. Set a budget After you set your sights on the type of vehicle that you want, it is crucial to determine the amount you’re willing to spend and . Finding this number takes more effort, but it’s simpler without the pressure of a salesperson hounding you. Take advantage of being there at home and take into account all the factors that affect you like your income as well as insurance, fuel and any additional costs for your vehicle. 3. Check local inventory Another benefit to shopping for your vehicle on the internet is the ability to look up local inventory prior to visiting the store in person. It can be done in several ways. Check out certain dealers in your region Search by, for instance «Toyotas that are sold near me» or search on websites like Edmunds and TrueCar. This can also assist in understanding the pricing landscape for your dream car. 4. Chat online with salespeople . Negotiation is among the most stressful aspects of car buying however, when you’re in front of a computer screen it’s much simpler to negotiate the price you deserve. Most of the online marketplaces that you’ll encounter offer chat options. Make use of this feature to ask the right questions. Make sure to be firm and then share the information you have gathered when you look up local inventory for different prices. The bottom line is clear the buying experience for cars has changed for both the dealer and the buyer over the past few years because of a mix of factorsincluding global pandemic, inflation problems, supply chain challenges and the rapid growth of technological. However, it’s important to keep in mind that a change of the business is taking place and is providing increased accessibility and transparency to the consumer. Therefore, even though it’s unlikely that car dealerships are going to disappear entirely, you should consider shopping online to potentially save both money and time.

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Authored by Auto Loans Reporter

Rebecca Betterton is the auto loans reporter for Bankrate. She specializes in assisting readers in navigating the ways and pitfalls of taking out loans to purchase an automobile.

Editor: Helen Wilbers Edited by

Helen Wilbers has been editing for Bankrate since the end of 2022. He is a fan of transparent reporting that allows readers to confidently land deals and make the most informed decisions regarding their finances. He specializes in small and auto loans.

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